Explore the world of automotive marketing Kerri Wise, the Chief Marketing Officer of AutoFi.
Kerri's journey into marketing isn't the typical one, and in this episode, she shares more of that to show the realities and complexities of marketing in the automotive industry.
The discussion takes us from product marketing to driving sales, Kerri offers actionable tips for marketers and startups alike. Moreover, we'll dive deep into how she connects the right customers and dealers through appropriate channels and marketing methods.
Also, Kerri shares practical advice on leading a winning marketing team. In particular, she highlights why product, marketing, and sales teams must be working hand-in-hand.
So, whether you're a marketing pro looking to level up your skills or an entrepreneur wanting to revamp your approach, this episode is for you. Tune in to see your roadmap to staying ahead of the curve.