James Kessinger, the Chief Marketing Officer and Chief Operating Officer at Hushly, shares invaluable insights on tech marketing, customer engagement, and marketing leadership.
In this episode, James shares his marketing journey and how he transitioned into the CMO role at Hushly. He shares lessons on working at large enterprises and how this experience often differs from startups.
Moreover, James dives deep into product marketing and its pivotal role in brand development and market positioning. He also sheds light on the transformative power of AI in marketing campaigns. He even illustrates how AI can help drive conversions and enhance customer engagement.
With an extensive background in leading marketing teams, James discusses effective leadership strategies and the importance of encouraging innovation in marketing practices.
You’ll be treated to expert and valuable perspectives on customer engagement, marketing strategies to maximize impact, and leadership insights.
Join us for a captivating conversation with James Kessinger as he shares his expertise and insights into the present opportunities and future of marketing.