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In this insightful interview, we speak with James “JD” Dillon, the Chief Marketing Officer at Tigo Energy, a renowned solar energy solutions company. 

This conversation highlights the marketing leadership and technical knowledge required to lead a business in its early stages.

James Dillon walks us through his journey and how he ended up working in a marketing role. With that, he offers a comprehensive view of Tigo Energy's marketing strategies, their challenges, and how they charter the rapidly evolving landscape of solar energy. 

Moreover, James shares his extensive knowledge and experience in marketing and how it intersects with the renewable energy sector. 

Furthermore, Dillon provides valuable insights into the role of marketing in driving sustainable technologies and its impact on our future. 

This episode is an eye-opener for those interested in marketing leadership for businesses aiming to drive sustainability and growth.