In this episode, we discuss with Sam Ahmed, the Vice President of Marketing and Communications at NGP Capital, all things about B2B marketing, venture capital, and branding.
With a rich background in the marketing and communication field, Sam shares her unique perspectives on B2B marketing in the VC industry and how marketing impacts business growth.
She also sheds light on the strategies that have propelled NGP Capital to the forefront of the venture capital industry. We also had the opportunity to learn more about NGP Capital and its mission of turning founders’ big ideas into companies that shape a better future
Moreover, Sam also discusses key marketing ideas like branding, content marketing, metrics, and marketing leadership. Other important marketing concepts that Sam gave advice for B2B marketers include building brand awareness and utilizing channels.
If you’re looking to invest more power into your marketing playbook, you have to listen to Sam Ahmed. Tune in today to discover more invaluable insights from the venture capital marketing world.