Adam Runner, VP of Marketing & Business Development at mySidewalk, shares his unique journey from urban design to marketing and his perspectives on strategic growth for marketing.
In this conversation, Adam discusses how mySidewalk helps communities make data-driven decisions and the importance of understanding customer needs.
Moreover, he dives into go-to-market strategies, demand generation, and the role of content in engaging and educating buyers. Adam emphasizes the significance of branding and product marketing in driving sales outcomes.
Adam also shares his thoughts on leadership, team building, and developing collaboration within marketing organizations. Throughout the interview, he highlights the evolving nature of marketing and the need for adaptability in the face of technological advancements.
Adam's insights provide valuable guidance for marketers looking to help strategically drive revenue for businesses through marketing.
Tune in today to discover these valuable insights to help your business grow!