Discover valuable marketing insights from Lindsey Ogan, Chief Marketing Officer at Stride Bank.
In this interview, Lindsey shares her marketing journey and how her entrepreneurial background has shaped her marketing leadership approach.
Lindsey discusses the importance of customer acquisition and retention, content strategy, and measuring metrics that impact business profitability.
Also, she expounds on the challenges of branding in the banking industry and the significance of building synergy between product marketing and sales. Lindsey emphasizes the need for marketers to fearlessly embrace technological disruptions, such as AI, to stay ahead of the curve.
Lindsey's advice for early-stage tech companies highlights the importance of balancing innovation with a strong foundation in compliance and operational excellence.
This episode offers valuable advice for marketers and business leaders looking to upgrade their marketing endeavors and maximize their profitability. Tune in today to bring in more customers for your business.