In this insightful interview, Gregg Fine, Chief Marketing Officer at GBS Corp, shares his journey from aspiring architect to becoming a successful marketer and business.
Gregg discusses GBS Corp’s diverse portfolio of solutions across design, printing, labeling, packaging, and technology. Moreover, he expounds on GBS's customer-centric approach as a one-stop shop, meeting clients' needs through comprehensive offerings and exceptional service.
Furthermore, Gregg highlights the importance of training, client referrals, and targeted content in generating leads and demand.
He also addresses the challenges of branding a diverse organization and the role of analytics in refining marketing strategies.
Throughout the conversation, he provides valuable insights into the evolving marketing challenges, the significance of multi-channel campaigns, and the potential applications of artificial intelligence in content creation and industry research.
If you’re looking for more ways to increase your marketing productivity, tune in today to discover more effective marketing practices.
