In this episode, we dive into the world of marketing with Julie Calli, Chief Marketing Officer at Lensa. Julie shares her journey into marketing and her passion for using data to drive decisions.
She discusses Lensa's approach to improving job search experiences through technology and AI. Julie offers insights on go-to-market strategies, demand generation, and content creation.
The conversation covers the importance of embracing AI in marketing and balancing data with creativity. Julie emphasizes the value of strong branding and effective communication across all audiences.
She also shares leadership advice for marketing teams and tips for aspiring marketers. Throughout the interview, Julie highlights the need for marketers to stay adaptable and tech-savvy in today's rapidly changing landscape.
