In this episode, we dive into the world of B2B marketing with Adam Boita, Chief Marketing Officer at Ecologi.
Adam shares his journey from gaming to sustainability, and how Ecologi helps businesses take climate action. He discusses balancing brand building with performance marketing, and the importance of educating prospects through valuable content.
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Adam also offers advice for young marketers and early-stage startups on achieving product-market fit. This conversation provides valuable insights for marketers looking to drive growth while making a positive impact on the planet.
