Audra Knight | Employer Branding | Social Recruiting
Audra is a social recruiting client success manager with CareerArc.
Audra is a self-proclaimed employment branding nerd, a #LinkedIn Certified Recruiter and change enthusiast. She is the Co-host of The #SocialRecruiting Show held on #blab every two weeks on Friday’s at 10 am EST. And in her spare time, Audra is also the Bassist for a band called The Filth
Career Arc is a human resources technology company that helps companies protect and amplify their employment brand.
They work with many big names companies and brands such as Starbucks, UPS, Levis and Hilton.
Aurda works on the social recruitment side of the business and helps companies amplify their brand. CareerArc has automation to enable companies to send their open jobs to all the social media platforms for recruitment.
CareerArc also has a content scheduling tool specific for recruitment which integrates all of a company’s open jobs.
In addition to social recruitment, CareerArc offers employer brand protection through its career development software. Access to the software can be provided to outplaced or declined employees to help them find their next position.
With employer branding and social recruiting defined, Audra and I moved on to the topic of finding jobs via social media. We covered multiple platforms including:
How to find jobs using LinkedIn
How to find jobs using Facebook
How to find jobs on Twitter
In today’s social world, there’s really no excuse for not understanding a company’s culture. In fact, it’s now possible for all parties, candidates and employers, to completely understand each other’s brand.
Job seekers can learn more about a company now than ever before. In the not to distant days past, job seekers were limited to what the employer wanted you to find. Today, because of social media, candidates have many places they can turn to discover what its like to work at a company.
Audra and I discuss several platforms for job seekers to review when assessing a company’s culture. We started our discussion with Instagram.
Determining company culture using Instagram
Determining company culture using LinkedIn
Determining company culture using Facebook
Determining company culture using Twitter
Determining company culture using Glassdoor
WRAP
The best way to get in touch with Audra, CareerArc or her Band are listed below.
CareerArc: careerarc.com
eMail: knight@careerarc.com
LinkedIn: Audra Knight
The Filth band: Facebook Fan Page
Audra leaves us with these final thoughts.
“If you’re job seeking
