Todd Lohenry | Online Reputation | Thought Leadership
Show Notes - http://ryanrhoten.com/toddlohenry
Today I welcome to the show Todd Lohenry from toddlohenry.com.
Todd is a former director of marketing and technology for a major employee wellness brand and former college instructor of content and search engine marketing and social media.
His passion is helping thinkers become thought leaders through a process he calls the elevation workflow
The elevation workflow is ‘lather, rinse, repeat’ process, which Todd follows with his clients to help them become credible thought leaders in their field by making their content searchable, findable, knowable, usable and shareable.
SUMMARY
The following methods are The best way to get in touch with Todd
Twitter: @toddlohenry
Todd leaves us with these final thoughts on thought leadership and online reputation management.
“In order to get found you don’t need to master 17 different social networks at the same time. It’s possible to start simple and stay simple. You stand a much better change of getting found.”
THE ELEVATION WORKFLOW FOR ONLINE REPUTATION MANAGEMENT
Contemplate
Understanding the culture and language of your target audience will help them find you faster. To determine the language we use tools such as Google searches,
