This week's guest, Jon Clifton, is CEO of Gallup, the global analytics and advice firm. Mr. Clifton's mission is to help organizations create thriving workplaces; put 1 billion people in touch with their strengths; and help 8 billion citizens be heard on their most pressing issues through the Gallup World Poll, a 100-year initiative spanning over 150 countries. He previously served as Global Managing Partner of the company's worldwide consulting group, advising global leaders on how their organizations and countries can thrive using behavioral economics and analytics-based insights. In this episode, Craig and Jon discuss the rise in global unhappiness, how to measure that happiness and the complexity of the human mind.