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In this episode of What If, host Kelly McIntee delves into the often-overlooked topic of boredom and its impact on our lives and businesses. She challenges listeners to confront their fear of boredom, suggesting that it may be the very thing holding them back from success and fulfillment.

Kelly shares her personal journey, revealing that "boring" is her word of the year for 2025, and explains how embracing simplicity and boredom can lead to a more exciting and profitable life. Tune in to explore the threshold of boredom and discover what lies on the other side when you allow yourself to walk through that feeling.

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