In our latest Marketing Boost Solutions Podcast episode,hosted by Capt. Marco Torres, join us this week with another incredible guest, CEO of Vivian Agency, Enelin Toneva. As the top specialists in affiliate and influencer marketing, her company helps clients all around the world launch and manage affiliate and influencer marketing programs. Ellen shares her insights on starting with micro-influencers, the importance of engagement rates, and the right channels for product promotion. She emphasizes transparency and flexibility in affiliate marketing, advising against strict guidelines and instead providing affiliates with key information to promote creatively. Ellen also touches on the need for social proof before engaging influencers, the services offered by her agency, and the types of products best suited for affiliate marketing.
My discussion with Ellen was incredibly enlightening, offering a wealth of guidance for businesses and aspiring affiliate marketers. The dynamic landscape of affiliate and influencer marketing is ripe with opportunities, and with the right approach, it can be a game-changer for your brand's growth and visibility.
Find out more about Enelin Toneva below: https://www.linkedin.com/in/enel1n/
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