In this episode of "Behind The Strategy with ADHD," Kate and Graham Coath, branding expert, delve into the complexities of starting and sustaining meaningful conversations in the digital realm. The dialogue orbits around the essence of engaging authentically online, navigating the noise to find and share content that resonates deeply with both personal values and business objectives. Through a series of reflective questions and insights, the episode explores the strategies for aligning online presence with core values, the pitfalls of chasing engagement for its own sake, and the power of genuine connections over superficial metrics.
Expect to hear:
🟠A candid discussion on the challenge of initiating conversations that transcend the superficial layers of social media interaction.
🟠A deep dive into the mechanics of content creation revealing the necessity of moving beyond algorithm-driven content strategies.
🟠A discussion about how online strategies must evolve to stay true to one's values while still achieving business goals.
This episode is a thoughtful exploration into the art of meaningful online engagement. Kate and Graham encourage listeners to delve deeper into their values, to seek out and contribute to conversations that matter, and to craft an online presence that authentically represents who they are and what they stand for. In a digital landscape often criticised for its superficiality, this episode stands as a call to action for more genuine, values-driven interactions.
You can find Graham Coath here: https://www.linkedin.com/in/graham-coath-abetterwayoflife/
You can join The ADHD Business Lab here: https://adhdbusinesslab.com/
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