In this podcast episode, Alie Kimbrell shares her inspiring journey from being a member to owning and turning around a struggling CrossFit gym. She talks about the challenges she faced, from taking over a failing business to implementing new membership structures and establishing core values.
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AFFILIATE OWNERS! Want to grow your business and develop your team?
Learn more about Affiliate University:
https://www.besthouroftheirday.com/affiliate-university
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COACHES! Want to develop your coaching and prep for your next credential?
Check out The Knowledge
https://www.besthouroftheirday.com/theknowledge
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(0:00) Introduction
(2:15) First Impressions of Alie and Her Journey
(4:45) CrossFit Lake Wylie: Alie's Initial Experience
(7:30) Challenges in the Previous Gym
(10:00) Decision to Switch Gyms
(12:20) Becoming a Coach
(15:10) Quitting Her Job for Nutrition Coaching
(18:00) Taking Over CrossFit Lake Wylie
(21:05) Implementing Changes and Facing Challenges
(24:30) Raising Membership Rates and New Billing
(27:15) Handling Member Feedback and Responses
(30:00) Establishing Core Values
(33:00) Personnel Changes and Maintaining Standards
(35:40) Expanding the Nutrition Program
(38:10) Final Thoughts and Advice for Affiliate Owners
