The Pursuit of Badasserie: The Podcast
Season 3, Episode 127:
Expo Excellence: Mastering Booth Success and Beyond
If you’ve ever invested time and money into setting up a booth at an expo, trade show, or market, you know it can either be a goldmine of opportunities or a frustrating waste of effort. We’re here to make sure it’s the former.
In this episode, we break down exactly how to get the most out of your booth, from setting up a space that draws people in to making meaningful connections that turn into long-term business. We’ll share our top strategies for standing out, being more approachable, and making sales without feeling pushy. Plus, we’ll cover what to bring (and what not to forget), how to manage expectations, and—most importantly—how to follow up so you don’t leave opportunities on the table.
This is your guide to showing up, standing out, and making every expo, trade show, or pop-up event work for you. Let’s go make an impact.
In This Episode, We Cover:
How to create a booth that attracts attention and drives engagement
The secret to being more approachable and increasing foot traffic
The must-have items to bring for a smooth, stress-free experienc
What to sell, how to sell it, and how to maximize profits
The power of follow-up and how to turn expo contacts into loyal clients
All the things you need to bring in this Expo Emergency Checklist.
Expos and events are more than just an opportunity—they’re a game-changer when you know how to leverage them. Let’s get you set up for success.
Tell us—what’s your biggest expo win? Connect with us and share your takeaways.
Get our Expo Emergency Kit Checklist HERE.
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