Testimonials are some of the most powerful pieces of content your business will ever create. But how do you make a good one? One that really moves the needle! You need to lean into empathy, value, and story! And stop the obsession with user generated content - it's time to craft the testimonials that will really take you to the next level. In this podcast I reveal for the first time my methodology and process for getting testimonials that tell true stories that deeply identify with people and can even turn them into customers! Listen, take notes, and try it yourself!
Get my book, Producing Empathy, on Amazon! https://www.amazon.com/dp/B083XRZCT8 (https://www.amazon.com/dp/B083XRZCT8)
Wave at me on Social!
Facebook: https://www.facebook.com/mattjohnstonvideo (https://www.facebook.com/mattjohnstonvideo)
Twitter: https://twitter.com/bymattj (https://twitter.com/bymattj)
Instagram: https://www.instagram.com/bymattj/ (https://www.instagram.com/bymattj/)
LinkedIn: https://www.linkedin.com/in/bymattj/ (https://www.linkedin.com/in/bymattj/)
YouTube: https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw (https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw)
Hit me up! matt@guidesocialglobal.com
For show or agency inquiries: matt@guidesocialglobal.com
https://my.captivate.fm/www.guidesocialglobal.com (www.guidesocialglobal.com)
https://my.captivate.fm/www.mattjohnstononline.com (www.mattjohnstononline.com)
