Brand story is very important but do you really know why you are doing what you are doing ? Have you found yourself truthful meaning of why you chose what you do out of thousands options to choose ? It is not coincident that you chose it. There is a real meaning behind it so you need to find it out. This will give you so much power to your brand/company. Once you find the reason, please do tell what you can bring to the customers next. “What’s in it for them ?” You need to solve the problems that the customers have. This is how we call it “UVP (Unique Value Proposition)” in the easier way. Please drop me a line via voice massage via Anchor https://anchor.fm/journey2Millionaire or on FB group www.facebook.com/Journey2Millionaire . Any feedback or comments would be much appreciated. Here is Innovation Assessment that you discover your innovation archetype & specific tactics to realize your potential, faster. www.betterandfaster.com/assessment
