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In Episode 63 of the Friday at Four Podcast, Charles Luttrell and Steve Kent dig into standards. The ones that elevate you, the ones that limit you, and the ones you don’t even realize you’ve set.We break down how the McDonald's French fry process became a global benchmark for consistency, and why that same level of non-negotiable standards is exactly what small businesses and individuals need if they want predictable, repeatable success.If your results feel random, stagnant, or exhausting, your standards might be the real issue.