IDA Episode 66: "Lead with love not fear". That's just one of the mantras that David Woods applies in his unique approach to accounting and tax planning at Active Accounting Group in Newcastle. In this episode, Sam explores this philosophy and more as she speaks with David on why it's imperative to make personal connections and develop collaborative relationships with clients.
In a world where small businesses need to make quick decisions and can't afford to wait around for information, David explains how empowering his people has resulted in better outcomes and more effective client engagement for both himself, his business partner and his team.
When we think accounting and tax planning we don't typically think of personal growth and vulnerability but it's these traits that have allowed David to develop meaningful partnerships for his team and client base. This episode explores the multiplier effect of taking the time to build trust, seek feedback and invest in personal development, and how leaning into discomfort can help you build stronger connections and exponentially improve your bottom line.
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