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"Every time you're pushed against the wall what do you do? How do you get yourself out of it?"

Hamza Farooq's entrepreneurial spirit shines in this episode of Founders in LA. Starting from his passion for machine learning and AI, Hamza took a leap of faith, leaving Google to create Traversaal.ai.

His venture, born out of a personal project to find the best travel accommodations, evolved into a company that assists businesses in building large-scale LLM-powered applications. With no initial product but a clear vision, Hamza transformed challenges into opportunities, even turning potential investors into customers. He emphasizes the importance of founder-led sales, especially in the technical domain of LLMs.

Traversaal.ai, now a growing startup, is a testament to Hamza's resilience and innovative thinking, proving that when your back is against the wall, finding a door is key.

His journey, intertwined with teaching and a love for food, particularly LA's Armenian bakeries, adds a unique flavor to his story, showcasing the diverse inspirations behind entrepreneurial success.