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Ahead of the beginning of the most commercialised FIFA World Cup to date, this five-part series extensively delves into selected chapters of The Business of the FIFA World Cup by Prof Simon Chadwick, Dr Paul Widdop, Christos Anagnostopoulos PhD and Dr Daniel Parnell.

In this episode, Edem and Jabu review Chapter 5 of The Business of the FIFA World Cup entitled “Diplomacy, International Relations, Soft Power and the World Cup” by J. Simon Rofe.

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