How does a boy from Melbourne build a multi-million-dollar music business from his bedroom?
That's a question the guest on this episode of the Save My Business podcast, UNIFIED Music Group founder and CEO Jaddan Comerford can answer.
Jaddan takes host Jason Cunningham on his fascinating journey from a young boy watching his parents take on a new business to put him and his two brothers through private school to the man he is today, building the careers of some of Australia's most talented musical acts.
From how he started a record label as a 17-year-old, through how he helped create a music festival, to managing the likes of Bodyjar, Client Liaison, Illy, SAFIA, Shihad, The Amity Affliction, Vance Joy, and Violent Soho - buying a screen-printing business along the way.
You don't need to know any of his artists or anything about the music business to get plenty from his approach, which can be summed up as "If you want to do something, do it"!
Jaddan offers some valuable insights into working with people (does he really love meetings?), how he prioritises looking after himself, his attitude to handling challenges, and leadership - among other things.
