This week's edition of the Save My Business podcast features Essendon Football Club CEO Xavier Campbell.
If you subscribe to the theory that we learn a lot more through hard times than good times, Xavier has learnt plenty in his seven years at the helm of the Bombers, having led the club through some challenging times.
As well as taking host Jason Cunningham through those learnings, Xavier explains what makes sporting clubs unique, with the core business of winning a premiership having to work hand-in-hand with growing membership and revenues.
They cover topics from leadership, culture, and behaviour, to dealing with stakeholders, setting targets, improving processes, and making decisions that come under a degree of public scrutiny.