Description

Today, we welcome Lindi Ngwenya, founder of Sisu Sports Management to the show.

Sisu Sports Management is a talent agency but with a different angle as they work with players/coaches from less well-supported areas of the game such as African Football, smaller European Leagues, and Women's Football.

Now they are also looking to provide African football talent with new opportunities in American colleges through their new digital platform, Uburu.

This was a great conversation that covered a lot of ground:

• We talked about how we can unlock the next level of growth for women's football, and the differences between the sport in Africa and other regions like Europe or North America.
• Sisu effectively means resilience, so this leads us to talk about leadership skills and what she has learned from working with some of her clients
• The potential she sees for the African football industry and expectations ahead of World Football Summit Africa
• We even had time to talk about the role of AI technology in helping grow the sport or some of the opportunities behind web3.

You can learn more about Sisu at https://www.sisusportsmanagement.com or follow them on Instagram, Twitter, or LinkedIn

Lindi is also a speaker at the first-ever World Football Summit Africa, so you will see more from her on the live stage in Durban.

World Football Summit is where the football industry meets.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

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