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Description

If you want the secret sales strategy that uses scarcity to make a ton of money ethically, you'll want to watch this.

In this video, I go over the powerful ethical scarcity equation, why urgency is so effective at getting customers to buy, and 10 different ways that you can use it in marketing.

1:16 - Losing Effectiveness

2:10 - Commitment

3:14 - Obligation

5:07 - Pretty It Up

6:07 - My Favorite Peeps

6:47 - Earning It

7:35 - Guinea Pig

9:46 - Launch Party

10:40 - Flawed Product

11:35 - I Need Money