On Episode 46 of The $300 Startup Podcast...
In a pre-screening to the classic film Psycho, Hitchcock's wife delayed the release of the film. She noticed something in the film that no one else in the room picked up on. She noticed one of the actors swallowed in a scene where their character was supposed to be dead! Hitchcock didn't argue. He knew his wife Alma was correct. She was his I.R. So he put the film release on hold, and made the changes without hesitation.
It doesn't matter what creation we're working on. It can be a novel or a script. A musical masterpiece or an educational course. The only important thing is, you need to know who your Ideal Person is.
Who are you creating this for?
When you're creating with the "doors closed", can you envision how this person will respond?
Will they cry?
Will they laugh?
Will they even understand?....
