You're a PR person with a mission to get coverage, any coverage for a demanding client. You got a reporter to do a story once on that client, now you keep coming back, gnawing on that scribe like a dog on a bone over and over again, even if the story doesn't amount to a hill of kibble. In this episode of Tales From the Beat, I give a first hand account of just such a situation and some pointers on how to avoid getting bit.
