In this week's Tales From the Beat episode I speak with the very unique Elliot Katz. He's the co-founder and chief business officer at Silicon Valley startup Phantom Auto. Elliot definitely marches to his own beat when it comes to dealing with the media in promoting a company that created a technology making it possible to operate warehouse equipment from thousands of miles away, opening the door to rewarding careers to those who are disabled, can't, or prefer not to relocate or just looking for a good job. We discuss Elliot's career path, his company, and, most appropriately, his very singular approach to interacting with reporters with a keen emphasis on accuracy. He's a high-energy guy and always fascinating to speak with.