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It may not be a fun topic, but is definitely vital for any entrepreneur. How much time do you spend on measuring your business performance?

Most business owners like to be more operational or “hands in the clay” because they like the rush of the process. Yet, when it comes to understanding what really happened during an entire month, business owners shy away from this task. Having a broader aerial view of the business allows us to think of long term plans, strategise and improve on the current game plan.

And how do we do that?

- Observing the way the Corporate world keeps track of their KPI can prove significant for entrepreneurs that are left on their own to figure things out.

- Finding a balance of what kind of KPI to follow so that you don’t get buried in all the figures is also fundamental for the process.

Listen to this episode to discover the process of business performance.