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Entrepreneurs and small businesses alike, have the disadvantage that they are less protected in these kind of crisis situations. Nevertheless, business owners are facing bigger or smaller crisis on regular basis, especially in the first years of existence and somehow, the most persistent and determined of us still manage to push through. Why would this be any different?

Any crisis is defined by the immediate need of a decision and isn’t this a great opportunity in itself? No more “one day I will”, the time to act is NOW: implementing with creativity, increasing the value-added that we bring to the table and so on. In this episode, we have put together a series of tips for all the entrepreneurs out there that are looking to shift their focus and put this crisis in a different perspective.