In the previous episode, we were pointing out that one way of dealing with curious potential clients, is to direct them to your free content, which will give them already a feel of your work or your product, without you having to invest time and jump directly into phone calls with them. But how to make sure people are interested in your content in the first place?
Social media is just like any other market out there: people either have a NEED or a DESIRE for a service, product, etc and they go looking for information of the different social media platforms. But what does actually sell on social media?
This week’s episode we take a look at what type of free content and information we can provide for those potential clients that are just browsing.
