Description

Welcome to Launch, a brand new series from Sendible Insider, hosted by Product Manager, Rachel Orr. In this series, Rachel takes you behind the scenes to give you an inside look at how we make products at Sendible.

Today, Rachel is joined by Sendible's Lead Product Designer, Stefano, and UX Researcher, Alexis to discuss user testing and how it's helping us make better decisions when we shape solutions for our product.

In this episode, we talk about:

• Why it's so important to get research and testing right
• How we use research findings in our work
• Some of the challenges we face when running these tests
• Our advice for those wanting to start running their own tests

We want to hear from you

Send an email to product@sendible.com or leave us a voice message!

Connect with Rachel on LinkedIn: https://www.linkedin.com/in/rachel-orr/