Group CEO of River Media Group, Nicki Murphy has stayed independently owned in almost 30 years of business.
How? By staying relevant for her clients, their businesses and consumers.
But also through finding meaning, both in her personal life and with how the business gives back. Evident through the establishment of REFLECT, the UK's first Diversity & Inclusion Talent Management for influencers of all abilities and minorities.
Nicki's own story is one she tells with wit and intelligence, a born marketeer, she openly says her businesses are the family she never had. Her clients, now trusted friends, also now making up both an expansive network and sense of family.
As a Mum to 2 and a Step-Mum to 4, the greatest achievement and ongoing project is that of her children and the blended family she adores.
Listen in to hear how to adapt in business and stay relevant, how ageing doesn't stop anyone, and Nicki's advice for those in the midst of the tougher times in business and personal life.
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