Eugene Capon is a Social Media Futurist and the CEO of Studio Capon, a Seattle based animation and XR production company. He joins us on the show to explain how A/B testing can be implemented for social media content. In this episode, we discuss
Why A/B testing is important for content
How to decide on themes for content
What inspired him to create VR versions of classic games such as Sonic the Hedgehog
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