In this episode of Product Coffee, Kevin welcomes Adam Oliver, Founder, and CEO of Crafted, a product development consultancy. Adam shares his product management journey, the challenges of transitioning into a leadership role as a founder, and offers insights on product development, advocating for a lean, iterative approach. He also discusses the importance of balanced teams, stressing the need for product design engagement. As a leader in times of economic uncertainty, Adam recommends a careful approach to spending and decision-making. He envisions AI and ML having an impactful role in product development in the future.
Adam's company: Crafted
00:00 Introduction and Guest Introduction
00:53 Adam's Journey into Product Management
02:25 Adam's Experience with Pivotal Labs
03:35 Adam's Transition from Real Estate to Tech
04:59 Discussion on Extreme Programming
07:13 Adam's Experience with Pivotal Labs' IPO
09:56 Challenges and Benefits of Consultancy Work
13:44 Importance of Regular Product Hygiene
17:37 Staying Scrappy in Product Development
23:34 Balanced Teams for Project Success
24:31 The Importance of UI/UX in Software Development
25:04 The Evolution of Software and the Role of Engineers
25:47 The Impact of UI/UX on Engineering Efficiency
27:33 The Role of UI/UX in API Development
28:38 The Slow Recognition of UI/UX Importance in the Industry
29:11 The Concept of Iteratively Shipping Products
31:55 The Role of Product Marketing in Bridging the Gap
33:45 The Shift to Profitability and EBITDA Focus
38:28 The Challenges of Transitioning to a Founder Role
45:59 The Future of Product Development
