The rise of posthumous AI avatars represents a major shift in how technology interacts with death. What began as memorial tools allowing loved ones to interact with digital recreations of the deceased has evolved into an expanding commercial industry. The digital afterlife market is expected to quadruple in the next decade, reaching $80 billion, driven by advances in avatar technology.
Ginger Liu MFA is the founder of Hollywood’s Ginger Media & Entertainment, a writer and researcher on technology and entertainment, a multidisciplinary artist and filmmaker, and host of the podcast The Digital Afterlife of Grief.