In this Episode of Mostly Automotive Marketing with Matt Wilson we talk about the importance of 1st party data and how as an industry, we’re underutilizing it. Matt discusses with Derek Perez, Founder at Think Ad Group and Justin Searle, VP of Sales. Helpful information for dealers in this episode that can have a pretty immediate impact on business.
Mostly Automotive Marketing with Matt Wilson is a bi-weekly-ish podcast all about Automotive Marketing. Mostly. You can listen and download on any major podcast platform including Apple Podcasts, Google Podcasts, Spotify and Anchor. ‘Like’ us on Facebook @MostlyAutomotiveMarketingwithMatt Wilson and follow Matt on twitter @MarketingMattW.
