Today Taylor and Flaviu spoke with Kat Cozadd of the NO Bullsh*t Manifestation Show and the Abundant AF Babe Academy . They went through Kat’s businesses, reaching an all-time high today with the launch of the Hangover Free Society. We talk manifestation, mocktails, and more!
First Business [00:01:15] Kat talks about her first business selling flower pens as a child and how it kickstarted her entrepreneurial spirit.
Manifestation [00:02:38] Kat explains the concept of manifestation and how it can be used to intentionally create one's reality.
Entrepreneurial Journey [00:03:33] Kat discusses her experience in the food and beverage industry and how it led her to her current business as a life coach focused on manifestation and the law of attraction.
Direct Response and Landing Pages [00:08:08] Kat discusses her approach to creating effective landing pages and direct response marketing, drawing on her own experience as a consumer and studying successful coaches in the manifestation industry.
Entrepreneurship and Money [00:10:03] The speakers discuss the motivations behind entrepreneurship and the role of money in driving success, with Kat sharing her own experience of shifting her relationship with money and finding more creative space in her business.
Childhood and Money [00:11:08] The speakers reflect on their childhood experiences with money and how they may have influenced their entrepreneurial journeys, with Kat sharing her own experience of growing up in a middle-to-lower income family and feeling pressure to make money for safety.
Moving to New York [00:15:50] Kat talks about her childhood dream of moving to New York and how she finally made it happen in 2021 despite the pandemic.
Alcohol-free community [00:17:36] Kat discusses her decision to quit drinking and start an alcohol-free social membership community to provide a space for people to socialize without alcohol being the center point.
Gut health and lifestyle [00:20:39] Kat explains how her gut health issues led her to quit drinking and take better care of herself overall, and how this inspired her to create a business around an alcohol-free lifestyle.
Hangover Free Society Events [00:23:34 - 00:25:35] Kat discusses the Hangover Free Society's events, including an online platform, merchandise, and in-person events like a book club, game nights, and a no-booze yacht party.
Dealing with Haters [00:26:46 - 00:28:55] Kat talks about how she deals with negative comments and thoughts about the Hangover Free Society, including being polarizing and responding in an encouraging and inclusive way.
Vision for the Hangover Free Society [00:30:44] Kat shares her vision for the Hangover Free Society, seeing it as a national movement that will change the way people think about eliminating alcohol from their lives.
Non-alcoholic drinks trend [00:31:46] Kat discusses the trend of non-alcoholic drinks and how it is becoming more popular in major cities like New York and LA. She believes that it will take some time to spread to other parts of the country.
Economics of mocktails [00:35:08] The speakers discuss the cost of mocktails and whether they should be significantly cheaper than cocktails since they do not contain alcohol. They also question whether non-alcoholic drink makers are still paying alcohol taxes.
Challenging the concept of mocktails [00:37:33] Kat challenges the idea that people only choose mocktails because they are cheaper than cocktails. She believes that people choose mocktails to make a change in their lives and that the cost is not the main factor.
