Summary:
In this episode, Clark dives into the most underrated (yet powerful) skill a fundraiser can cultivate: gratitude.
Far beyond gift acknowledgments and thank-you letters, Clark explores how authentic gratitude—when it’s woven into your worldview—can transform your relationships with donors, elevate your joy in the work, and even raise more money. Drawing from personal reflections, practical tips, and the wisdom of Henri Nouwen, he outlines a simple but profound truth: fundraising isn’t about begging—it’s about partnership.
You’ll walk away with actionable practices to help you strengthen your “gratitude muscles” so that you don’t just express gratitude… you live it.
Key Topics Covered:
Why entitlement, bitterness, and resentment are red flags in fundraising
The sacredness of the donor’s gift: they’re giving you a piece of their life
Why real stewardship starts with internal gratitude, not external tactics
Practical daily exercises to grow your gratitude muscles:
Journaling and listing what you’re thankful for
Sending spontaneous thank-you texts
Writing long-form letters of appreciation
Tipping generously as an act of abundance and perspective
How gratitude changes not just your donor relationships, but your entire posture toward the world
The connection between abundance, joy, and generosity in leadership
Featured Quote:
“When donors give their money, they’re giving you little fragments of their life.”
Mentioned in This Episode:
A Spirituality of Fundraising by Henri Nouwen
Clark’s personal gratitude routines
The phrase “poco a poco” — little by little, one travels far
Jimmy Buffett’s line: “Made enough money to buy Miami, but I pissed it away so fast…”
Opportunities for Deeper Engagement:
Clarkbot – Your AI-powered fundraising coach trained on Major Gifts Fundraiser strategy.
New Course: Write Your Year-End Appeal in 5 Days – Led by Monica, this asynchronous course will walk you through building your entire year-end fundraising campaign.
Connect with Clark:
Social:
Instagram: @majorgiftsfundraiser / @clarkvand
LinkedIn: Major Gifts Fundraiser
Facebook: Major Gifts Fundraiser
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