In today's episode Shannon Peel shares her insights into the importance on having a personal brand, how to define your brand story, and your target audience. Filled with ideas, tips, questions to ask yourself, and others to help you get started on your personal brand message. Listen to this episode with a pen and paper. You may want to listen more than once to ensure you get the most form this episode or go over to MarketAPeel.com to read it for yourself.