J sits down with her good friend Erin Smith to discuss all things influencers. Erin has an impressive career working as an Influencer & Talent Partnerships Manager to high profile talent in the influencer space. J & Erin talk about the history (& future) of influencing, the influencer-economy and industry trends. Erin gives great advice to creators on how to make content that is meaningful, conscious and authentic. She also discusses how new creators can monetize their platforms, and what sort of income is associated with the different “tiers” of influencing. J and Erin discuss what consumers should look out for when shopping with influencers and how to shop consciously in the influencer space. This chat with Erin is so informative, interesting and JUICY – consider the secrets behind “influencing,” spilled! Link in Bio!
**As a special treat listeners can use code Erin20 to get 20% their first order on cayskin.com – listen to the episode to learn what Erin's must-have Cay product is!
Show Notes:
Erin's Favorite LA Restaurants
Elephante (Yes, it's worth the hype)
Wally's
Erin's Self-Care Product Must Haves!
Ice Roller - https://www.skingymco.com/products/ice-coolie-roller (Skin Gym has great guashas & tools)
Summer Travel Must-Haves
Glow First Priming Serum
Cay Skin Isle Lip Balm SPF 30 - Discount Code Erin20
Where to Find Erin!
IG: @erinnnsmith
LinkedIn: https://www.linkedin.com/in/erin-smith-3a835398/ IPSY - Sign up HERE!
Follow @IPSY for beauty content! Instagram & TikTok
Beauty Influencers Discussed:
@alix_earle@mikaylanogueira
@meredithduxbury
