Dony Muhadi is the owner of Dons Bake Shop which offers premium croissants and other viennoiseries for a cheap price in his shop in ITC Kuningan. He discussed his view on the much-overused word 'ARTISAN', what it really means and what it takes to make artisanal bread.
Artisan means a skilled worker or craftsman who creates or makes objects by primarily using their hand or minimal use of machinery. Or in cooking terms, no short cuts. Artisanal bread takes skill and time to make, but the complex flavor it achieves is incomparable with other types of products.
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https://www.instagram.com/donbakeshop/
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