Motivation is one of the hardest things to understand in others and one of the easiest thing to destroy, yet it is also one of the things leaders tend to get wrong. One of the key things to do is explore motivational theory and use what we can find to help us in our practice.
In the first of a new 3-part mini-series we will explore four key studies into motivational theory; Maslow’s Hierarchy of Needs (1943), Harlow’s Intrinsic Motivation (1949), Herzberg’s Two-Factor Theory (1959) and McGregor’s Theory X and Theory Y (1960).
