#1- How we connect has changed.
This change requires serious intentionality to remain connected and relevant.This change requires serious intentionality to remain connected and relevant.
#2 - Controversy Sells
Viral podcasts can be created with controversy which increase ears and eye balls. This is a win for numbers, ie. views, downloads and sponsors. “Soap Boxing” can destroy a brand like any misused social media tool.
#3 - What You Need TO Get Started
Equipment needed for the podcast world is as varied as style, budget and audience.
You could spend as little as $30 for a cheap setup, or $30,000 for Michael Hyatt’s setup.
On average you should be good to go under $3,000.
#4 - Podcasting is Powerful For Platform
Regardless your industry, being recognized as a “go to person” is good for business.
The end goal is the double sided sword of access and expertise.
#5 - The Podcasting Trifecta
Impact. Influence. Income.
Whether you’re speaking about your expertise, driving customers to your website, selling a product, service or yourself, or selling sponsorships there is money to be made from podcasting.
**DISCLAIMER: I HAVE NO IDEA HOW MANY SUBSCRIBERS NOR HOW MUCH REVENUE STEVEN CROWDER HAD FROM YOUTUBE ADVERTISING BEFORE OR AFTER DEMONETIZATION. THESE COMMENTS WERE PURE HYPERBOLE FOR AN ILLUSTRATION. DON'T BOTHER TO FACT CHECK I MADE UP THE NUMBERS FOR EFFECT.
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