Learn how to easily capture video testimonials! Social proof is everything in business. Why? Unfortunately, the sad reality is that our world generally lacks trust towards brands and companies. This is a result of a myriad of reasons, most of which come down to bad customer experiences. The beauty of testimonials is that they capture a real-life story from a real person that solved a real problem. On top of that, they do it in a way that captures a buyer-seller use case, problem, solution, and ultimately endorsement. Today's video explores the very grueling and distinct challenge of producing testimonials, specifically in video form. Historically, capturing video testimonials was a very challenging process. In fact, in our early days, before we had built the technology that allows people to generate video testimonials with a single click, we used to chase down our clients and try to convince them to record and share testimonials with us. Even though many of them were very pleased with our service, it was very difficult to actually get a produced video from them that we could use as a testimonial. Now, we have solved this problem for us and our entire user base with the testimonial video generator, which allows people to click a single button on a landing page and record a testimonial directly through their webcam or phone. Yes, webcam testimonials! Casual videos capture authentic and real stories, not overly produced videos that look like they star professional actors. Watch today's show to learn how you can incorporate video testimonials into your business and watch your conversion rates increase dramatically.
The Daily Dubb is a show sponsored by Dubb (https://dubb.com) - The all-in-one video sales & marketing solution. Grow your brand and drive sales with video! Dubb lets you easily create, host, share, and track videos from your screen, webcam, phone, and studio. It's everything you need to streamline communication, build trust, and drive sales. It's integrated with Gmail, LinkedIn, Slack and more! The Daily Dubb stars Dubb founder, Ruben Dua, and filmmaker, Shannon Leonard.
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Here are some topics covered in this video: content marketing, video marketing, sales funnel optimization, vlogging, business videos, sales funnel optimization, social media marketing
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