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Customers don't care about your products... here's what they want from you!

Customer Solutions & Captivating Stories

In this episode we look at how to position customer solutions so they are relevant and compelling for your customer.

We also look at how to tell stories that help your customer gain confidence and certainty about your solution.

You'll hear the proven step-by-step story structure that has helped film makers & authors to captivate us with stories for decades.

Using this structure in your meetings will help you become more valuable to your customers and gain confidence to win more business.

This episode is a cracker! Feel free to share it with other sales professionals in your network.

Be Inspired by the best sales professionals, sales leaders and coaches in the world of B2B sales. From IT services, medical devices through to coaching and consulting companies these principles will help you accelerate your sales performance and growth.

Using models from the best selling book INSPIRE, Influence, Sell and award winning programmes from Focus4growth, you’ll have the inside track on the psychology, skills and systems used by the world’s best sales teams.

We’ll hear from the best Sales Leaders from some of the fastest growing businesses in the world, they don’t achieve record breaking growth by chance. They have a proven sales and leadership approach and a laser focus on growth, you can hear exactly how they do it, one conversation at a time.

This is the Inspire Sales Podcast.

And I’m your host….. Justin Leigh.

If you'd like to connect with Justin check out the link:

https://linktr.ee/JustinLeigh

To learn more about Justin's work check out the website here:

https://justin-leigh.com

If you'd like to buy a copy of INSPIRE, INFLUENCE, SELL - you can get your copy here:

https://bit.ly/GO-INSPIRE

If you'd like to sign up to our weekly inspiring email, click here:

https://bit.ly/Inspire-Weekly

Wishing you every future success with your Sales & Leadership growth.

Go INSPIRE!