Stop pitching and start asking high quality questions instead..... If you don't understand your customers' real needs, you can't meet them!
Discovering Customer Needs & Delivering Solutions
In this episode we look at how to discover customer needs, through powerful questioning models and principles. The questions you ask have the power to shape and influence your customer's thinking, decision making and actions. Using the right questioning structure make your highly relevant to your customer and helps you better determine how you can help them
We go on to look at a model for discussing a tailored solution to your customer so that it resonates and they completely 'buy in' to the benefits and the value it will create for them. These two stages are at the heart of the sales process.
The combination of delivering customer needs and a delivering a tailored solution to meet them is what makes great sales people successful over the long term. When sales teams get these vital steps wrong is when they find themselves struggling to engage customers and grow their sales revenues.
You might find you'll listen to this episode a few times so it really sinks in for you.
This episode is a cracker! Feel free to share it with other sales professionals in your network.
Be Inspired by the best sales professionals, sales leaders and coaches in the world of B2B sales. From IT services, medical devices through to coaching and consulting companies these principles will help you accelerate your sales performance and growth.
Using models from the best selling book INSPIRE, Influence, Sell and award winning programmes from Focus4growth, you’ll have the inside track on the psychology, skills and systems used by the world’s best sales teams.
We’ll hear from the best Sales Leaders from some of the fastest growing businesses in the world, they don’t achieve record breaking growth by chance. They have a proven sales and leadership approach and a laser focus on growth, you can hear exactly how they do it, one conversation at a time.
This is the Inspire Sales Podcast.
And I’m your host….. Justin Leigh.
If you'd like to connect with Justin check out the link:
https://linktr.ee/JustinLeigh
To learn more about Justin's work check out the website here:
https://justin-leigh.com
If you'd like to buy a copy of INSPIRE, INFLUENCE, SELL - you can get your copy here:
https://bit.ly/GO-INSPIRE
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Wishing you every future success with your Sales & Leadership growth.
Go INSPIRE!
