In this episode of The Max Revenue Show, we break down the exact framework Micah uses to run highly effective first meetings with insurance prospects.
Whether you're a new producer trying to write your first $100k, or a seasoned vet looking to tighten up your process, this episode gives you the real-world playbook for turning curiosity into conversion.
This episode is brought to you by:
Insurance XdateGenerate Leads. Win New Biz:https://www.insurancexdate.com/
Resources Mentioned:
Sign up for The Max Revenue Letter here:
https://maxrevenuegroup.com/subscribe
Grab The Producer Playbook here:
https://maxrevenuegroup.kartra.com/page/playbook
Timestamps:
00:00 – Intro + Insurance Xdate shoutout
02:12 – Why the cold call often becomes the first meeting
05:47 – The perfect first meeting opening script
10:30 – 3 core discovery questions to uncover hidden pain
13:22 – The #1 follow-up that reveals buying intent
17:15 – How to explain “The Insurance Game” to any buyer
23:05 – Visual tools that help prospects get it
26:49 – Due diligence pitch: what it is and how to position it
31:50 – Fallback strategy: when quoting makes sense
36:20 – Why being flexible 3–4X’d Micah’s revenue
41:03 – When a first call should be cut short44:15 – How to track meetings the right way
47:40 – Wrap-up + Producer Playbook + YouTube CTAWant more?
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#ColdCalling #CommercialInsurance #SalesTraining #MaxRevenueShow
